About Us

We started Sane Idea in August 2020 with a simple goal – to help you make informed decisions when you are shopping online. 

Sane Idea is a product review and buying guide website. 

After spending countless hours researching online we handpick products that are best in the market and will suit your needs. We then analyze and compare the products, read reviews thoroughly shared by other users to make a decision if we should recommend the products to you.

We review Home Improvement Products, Pets Products & Accessories, Outdoor Travel Gears, and Equipment

Our How-to guides in these categories solve problems you struggle with, in your day-to-day life. 

To help you save time researching for products from the plethora of options available out there, we try our best to give you the best advice and information so that you can make the right choice before you swipe your credit card. 

We do not accept payments from companies or brands to promote positive reviews about their products on our website. Our reviews and recommendations are independent and unbiased.

Start exploring our website and if you would like to reach us visit our Contact Us section. 


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Chhavi Kumari

I am a digital marketer, blogger, and parent of two cute rabbits (Cookie & Snow). I started Sane Idea in August 2020 when buying online was our (me and my husband’s) only option due to Covid-19. Choosing products from a plethora of options was a challenge because there was no one to guide me towards the right product that will meet my expectations.

Since I already researched and explored products (majorly in home improvement, travel, and pets category) before making a purchase, I started documenting it into this website so that can you can make an informed decision too.

I also reach out to experts (sometimes) to get their advice on a particular topic.

I am confident that the articles here will help you make the right decision.

Thanks for stopping by!